If you’ve ever wondered what all goes in to making a promo for a network like PBS, I’ve made this short little video. The clip below is 4 hours and 30 minutes of editing work (which is about half of the total time spent to make the piece) compressed into 60 seconds. Take a look:
And here is the spot created from the work above:
The graphics were created by a design firm in LA, but I had to massively tweak them after the initial look wasn’t approved by the final client. The final color correction and audio mix were done at Post-Op Media (where I work).
Just a cool little insight into what it takes to do this kind of work.